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UNIVERSITÀ DEGLI STUDI
DEL SANNIO   Benevento
 

Towards an integration of sensory research and marketing in new food products development: A theoretical and methodological review

Simeone, M., and G. Marotta, "Towards an integration of sensory research and marketing in new food products development: A theoretical and methodological review", AFRICAN JOURNAL OF BUSINESS MANAGEMENT, vol. Vol. 4, pp. 4207–4216, 2010.