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UNIVERSITÀ DEGLI STUDI
DEL SANNIO   Benevento
 

Consumer behavior, trust and electronic word-of-mouth communication: toward a model of understanding of consumer’s purchase intentions online.

DI VIRGILIO, F., G. ANTONELLI, and , "Consumer behavior, trust and electronic word-of-mouth communication: toward a model of understanding of consumer’s purchase intentions online.", Social Media for Knowledge Management Applications in Modern Organizations, PENNSYLVANIA, IGI Global, pp. 55–80, 2017.